With effective web design Manchester retailers can ‘turn bricks to clicks’
With high street footfall down 5.2% in the latest British Retail Consortium figures, it’s a good time to look at the kinds of web design Manchester retailers might turn to, in order to complement their...
View ArticleSilly search: Google patents gurning-based CAPTCHAs
If shopping online puts a smile on your face, you could soon find that logging into your favourite websites, or even on to your computer itself, requires you to smile, frown or make some other kind of...
View ArticleSocial media convergence: Have Facebook made a hash of it?
Social media is a curious sphere of online marketing as technology often imitates life, with users of one social network (e.g. Facebook) frequently suspicious and disparaging of those on another (e.g....
View ArticleClik here to view.
Bing Klout extends influence beyond social media
The issue of ‘influence’ has been hotly debated ever since Klout arrived, claiming to provide a score-based assessment of an individual’s online influence. Klout has, until recently, been concerned...
View ArticleClik here to view.
Google Analytics Segmentation update empowers online marketing analysis
Analysing online marketing campaigns in Google Analytics could be more powerful with the introduction of new Segmentation features. In a post on the Google Analytics blog, the search engine giant...
View ArticleClik here to view.
‘No negative impact’ of Google+ for online marketing
The much-maligned social network Google+ has had a lukewarm reception in the online marketing community ever since its launch. Following a flurry of early-adopter sign-ups by those in the marketing...
View Article
